Sample website brief/tender download
As a digital agency we often receive website briefing documents prepared by the prospective client. Some of these documents are well written, some not.
We also receive RFP’s (request for proposals) in the form of tenders. Again the quality of these documents vary quite a lot. They are either for too complicated or too simple.
I understand how hard it can be to specify what you want if you are not web savvy or technically minded. even the best marketeer can get bogged down by this exercise. So spare a thought for the Sales Director or Intern that has been tasked with coming up with a website specification.
I thought it my be an idea to create a check list indicating the main areas that you should consider when creating a briefing document or a tender request – from an agencies point of view.
The better the brief – the better the website
If you follow the steps and advice in this free document you should be able to create a level playing field that your agencies will appreciate. You might – just might get what you need.
The headings will help you put down what the agency needs to know to put forward a costed proposal. It covers the main points and also lists some items that are often forgotten by clients.
Should you go to tender at all?
I am not a fan of tenders – for either party. They often do not result in the best fit and often come in way over or way under the correct cost – simply because they are tenders. Pain and grief often follows.
Tendering can restrict the communication between a vendor and purchaser. Let’s face it, in any walk of life good communication is the key to ensuring understanding.
However I do understand that whilst for me it might be easy to understand what a client needs from a website, often it is difficult for the client themselves to write that down.
Here I provide the downloadable document for your reference. I hope they help you in your search for a new digital partner.
Choose your file type to download:
- Sample Website Brief and Tender Document Template PDF format
- Sample Website Brief and Tender Document Template Word Format
Feel free to distribute if you wish.